FEI appoints The Sports Consultancy as global sales agent

6 November 2015, 11:49

The Federation Equestre Internationale has today announced the appointment of London-based The Sports Consultancy to handle its global sponsorship sales up to and including the FEI World Equestrian Games in 2018 in Bromont/Montreal, Canada.

The Sports Consultancy has worked for a number of years with the FEI on commercial projects, and secured this new agreement after a competitive tender earlier this year.

“With our partners, Longines, Furusiyya, Reem Acra and Ariat International, the FEI has already proven the benefits of being associated with equestrian sport”, said FEI President Ingmar De Vos. “We still have a lot of high profile FEI events and assets for which we believe we can attract new partners. We are looking forward to working with The Sports Consultancy again, this time to develop our partnership programs and to build relationships with premium brands.”

The Sports Consultancy’s Director of Rights Marketing Marc Hope said that the high interest and participation in equestrian sport in major economies around the world, combined with its distinct positioning and demographic was “incredibly appealing” for his company. “We are confident that our experience, use of data and understanding of the market will deliver significant results for the FEI and equestrian sport as a whole.”

The FEI has also announced that Ralph Straus (NED) has joined the organisation as Commercial Director.

Marc Hope, Director of Rights Marketing with The Sports Consultancy.

Tags:

FEI

The Sports Consultancy

Cookie	Duration	Description
cookielawinfo-checkbox-advertisement	1 year	Set by the GDPR Cookie Consent plugin, this cookie is used to record the user consent for the cookies in the "Advertisement" category .
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Cookie	Duration	Description
__cf_bm	30 minutes	This cookie, set by Cloudflare, is used to support Cloudflare Bot Management.
sb	2 years	This cookie is used by Facebook to control its functionalities, collect language settings and share pages.

Cookie	Duration	Description
__utma	2 years	This cookie is set by Google Analytics and is used to distinguish users and sessions. The cookie is created when the JavaScript library executes and there are no existing __utma cookies. The cookie is updated every time data is sent to Google Analytics.
__utmb	30 minutes	Google Analytics sets this cookie, to determine new sessions/visits. __utmb cookie is created when the JavaScript library executes and there are no existing __utma cookies. It is updated every time data is sent to Google Analytics.
__utmc	session	The cookie is set by Google Analytics and is deleted when the user closes the browser. It is used to enable interoperability with urchin.js, which is an older version of Google Analytics and is used in conjunction with the __utmb cookie to determine new sessions/visits.
__utmt	10 minutes	Google Analytics sets this cookie to inhibit request rate.
__utmz	6 months	Google Analytics sets this cookie to store the traffic source or campaign by which the visitor reached the site.

Cookie	Duration	Description
CONSENT	2 years	YouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.
vuid	2 years	Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos to the website.

Cookie	Duration	Description
fr	3 months	Facebook sets this cookie to show relevant advertisements to users by tracking user behaviour across the web, on sites that have Facebook pixel or Facebook social plugin.
VISITOR_INFO1_LIVE	5 months 27 days	A cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.
YSC	session	YSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.
yt-remote-connected-devices	never	YouTube sets this cookie to store the video preferences of the user using embedded YouTube video.
yt-remote-device-id	never	YouTube sets this cookie to store the video preferences of the user using embedded YouTube video.
yt.innertube::nextId	never	This cookie, set by YouTube, registers a unique ID to store data on what videos from YouTube the user has seen.
yt.innertube::requests	never	This cookie, set by YouTube, registers a unique ID to store data on what videos from YouTube the user has seen.

FEI appoints The Sports Consultancy as global sales agent

Related news stories

Find us on facebook

irish horses for sale

IHR Horse Search